![Vinyl Wraps Deliver Valuable, Vivid Advertising](https://cole-promonthly.imgix.net/https%3A%2F%2Fwww.promonthly.com%2Fuploads%2Fimages%2Farea_pro_12.jpg?crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=620&ixlib=php-1.1.0&q=75&w=1024&s=5371ab36faaccc02595e41a0250b693a)
For contractors who worry about the expense of vinyl wraps, Kathy Haffly offers a flip-side perspective: Poor brand recognition leads to lost revenue.
“We’ve always had all of our trucks wrapped,” says Haffly, the former marketing manager for Signature Heating, Air...